RealAdvice Brand Collateral
RealAdvice had an established brand that unfortunately was copied by another marginally related business. Since RealAdvice’s focus had changed since the original logo design, they chose not to engage in a copyright battle but to redesign. Sky Lake Studio created a new logo reflecting the company’s high-tech focus, giving it a “complex yet simple” feel. SLD created a business package and other collateral materials utilizing the new logo.