In 2019, Sky Lake Studio assisted the Pinellas County Medical Association with a number of brand update projects. Among the most dramatic was the re-design of their html-formatted newsletter, distributed via Constant Contact. We created a simpler, cleaner look with a strong visual hierarchy. In addition to increasing the professional appearance and readability of the newsletter, the re-design delivered a nice increase in click-throughs for the client.
Sky Lake Studio partnered with Tucker/Hall to create the logo, website and related print materials for The Florida Maritime Partnership. This local group was formed to advocate on behalf of the significant maritime industry in the state of Florida. Sky Lake Studio did the creative work on all pieces, including a brochure with infographic section that was used in lobbying efforts.
The live website can be viewed at: floridamaritimepartnership.com